Improving SEO Rankings – Part 2

Getting Started

For Part 1, click here.

The first task at hand was to understand the current SEO setup for the site so out comes a Google Sheet. We used the WordPress Plugin – Export All URLs to enable us to download a list of all of the web pages with their URLs and Titles. We then manually added the descriptions until we had something like this;

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Improving SEO Rankings – Part 1

We here at Lens Digital are big fans of Matt Giovanisci and his Money Lab. As Matt himself says, “Money Lab is where I challenge myself to make more of what I love: money.” Some of the experiments are about launching new products whilst others seek to improve existing products.

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When Did You Last Backup Your Website?

After working in IT for 30 years, I have learned the hard way of the importance of doing a backup of your code.

It seems obvious to say backup your website, but how many people actually do it? With WordPress, there are a number of solutions out there. Our favourite is UpdraftPlus. UpdraftPlus has over 1 million installs and has a 5-star rating in the Plugin Repository.

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Choosing The Right Platform For Your Website

Website Builders

There are a number of different Website Builder products on the market. They make claims like;

“Getting online has never been easier”

“No coding skills needed”

“Quick and easy. You will be online in minutes”

Are they all that they claim to be? Recently, we have been contacted by people who have had problems with different services. Their issues included the lack of support and the inability to migrate to another web host.

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Should You Host Your Own Blog?

When we started Lens Digital, one of the things we knew we wanted to do was to have a blog. The main purpose of it would be to share our thoughts on Web Design, Social Media and a splash of Project Management. Secondary to this was the fact that we wanted to improve our SEO and bring in new clients.

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Where does the User Experience (UX) start?

User experience design (UX, UXD, UED or XD) is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product.

I recently came across two examples of bad UX and in both cases, these occurred without me even using the product.

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Our Favourite WordPress Plugins

At Lens Digital, WordPress is our go-to platform for building websites. We aim to keep each installation as light as possible. However, we have a number of plugins that we install by default. Whilst these do not necessarily enhance the front-end user experience, they are important to ensure the smooth operation of the website.

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