When you engage with Lens Digital to build you a website, we don’t just deliver you a website – we deliver a website package.

Included with every website that we build is;

Mobile Friendly

More and more web browsing is done on mobile devices (phones and tablets). That is why we test every website on a range on devices to ensure that it is displayed correctly on them.

Search Engine Optimisation

There is no point in having a website if it can’t be found. We tune every web page to ensure that it is as ‘Google friendly’ as possible. This includes, but is not limited to, the layout of the page, images and title / description.

Performance

Website page load speed is one of the factors that Google uses to rank your site. The optimal time is not know but it is believed to be sub 2 seconds. Using tools like GTMetrix, we are able to find out any bottlenecks that slow down a website.

Analytics

Google Analytics (GA) is the industry standard when it comes to website statistics. We install GA so that you are able to see how the visitors are using your website and where they visited from.

Security

Unfortunately, websites are regularly targeted by hackers. A lot of the attacks are automated and not specifically targeting your business, they are just casting the net wide to find suitable catches. WordFence is a WordPress security plugin that offers level of protection that will deter most attacks. If additional protection is required, then upgrading to the Pro version offers a greater level of security.

Backups

Over the years, we have had to many bad experiences due to a lack of backups. Now, we make sure that every website has Updraft Plus installed and setup for offsite backups. This ensures that should there be a problem, the website can be restored quickly and easily.

As you can see, not all websites are equal. There is more to building a website than what your customers see.

If you are looking to have a website built for your business, then do get in touch. If you already have a WordPress website, don’t worry we can help to ensure that it is updated to include all of the above items.

Categories: Blog

Leave a Reply

Your email address will not be published. Required fields are marked *