With one simple reply to a tweet, I discovered what I was doing wrong on Social Media.

I wasn’t interacting, I was just posting.

I won’t go into the details of the tweet but I just simply replied to it. These are the statistics for that reply;

The lesson I learned was so simple. Don’t just post on Social Media sites, interact. Engage with people, reply to other peoples’ posts, answer questions. This will all help to build your brand both as a person and as a business.

Hootsuite has a great guide on how to grow your Twitter followers.