Search Engine Optimisation (SEO)

Search Engine Optimisation (SEO) is the process of making your site better for search engines


No matter how well your website is built, Search Engine Optimisiation is an ongoing activity; the market changes, competitors launch new products / services or the service engines change the rules.

SEO Solutions For Your Business

A lot of SEO solutions are based on the one size fits all, the large monthly payments seem to suit the SEO Agency more than the client. This is beyond the budget of most businesses. What you need is an SEO service that adapts as your business grows.

At Lens Digital, our SEO services are designed with the size of your business (and your budget) in mind. 

Three Core SEO Elements

There are three core elements to doing well in search engine results;

  • Technical – ensuring that your website is setup so that the search can find it and understand the structure of the content on the individual webpages. 
  • On-page – The content on the webpages; text, images and tags. Content that has Expertise, Authority, and Trust (E-A-T) helps your pages to rank higher.  
  • Off-page – These are all of the tasks performed away from your website such as link building, social media marketing and guest blogging.

Our SEO Process

Technical SEO Audit


Before any work commences, the first step is to undertake a full SEO analysis of your website. Each of the three core elements are reviewed to gain a full understanding of your website.

Custom SEO Strategy


A custom SEO plan is designed around your website and your business needs. It will detail the work required along with the appropriate timescales.

SEO Content Audit - Lens Digital, Ascot, Berkshire


We will implement the changes required to your website to help improve the search engine ranking. We will produce periodic reports detailing the work completed and the current ranking position.

What Our SEO Clients Say

We love helping our customers to grow their business whether it is web design, a website care plan or SEO (Search Engine Optimisation). We love it even more when they leave us some feedback.

All of our reviews can be seen on our Google My Business or Trustpilot profile.


Andrew and the Lens team did a great job with our SEO. We needed a simple 'how to' guide to improving our SEO (from a starting position of zero!). He looked through my website functions to recommend what to do and wrote a proposal giving me suggestions in stages, which was really helpful. His rates were decent too!

Talk To Us About Your SEO Project

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