What We Include In Every Website Build

At Lens Digital, we don’t just design websites – we deliver fully featured, custom-built WordPress websites for businesses in Ascot, Berkshire, and the surrounding area.

Our goal is to give you a high-performing, secure, and search-engine-friendly website that sets your business apart online. Whether you’re a startup or an established business, every website we build includes these essential features as standard:

WordPress

We build every website using WordPress, the world’s most popular Content Management System (CMS). Trusted by over 40% of all websites, WordPress gives you full control of your content with flexibility to grow.

We customise every build to suit your needs – whether you’re running a simple brochure site or a more complex business platform.

WordPress - Content Management System

Mobile-Responsive Design

With more than 50% of web traffic coming from smartphones and tablets, it’s essential that your website works beautifully on all screen sizes.

We create fully responsive websites that display correctly across mobile, tablet, and desktop devices, ensuring your customers get the best experience – wherever they are

Website Design

Built-In SEO Best Practices

A great website isn’t just about looks – it needs to be found. That’s why we build SEO into every website from the start.

From title tags to image optimisation, page structure to metadata, we follow SEO best practices to help your website rank on Google and attract your target audience in Berkshire and beyond.

SEO Minion

Google Analytics Integration

Understanding how people interact with your website is key to improving performance. We install Google Analytics on every site we build, so you can track visitor behaviour, traffic sources, and conversion data with ease.

If you’re not familiar with Analytics, we can walk you through the basics or provide resources to help you get started.

Google Analytics

Don’t worry if you are not familiar with Google Analytics, they offer an academy with lots of free training from beginner through to advanced.

Google Analytics Academy

Enhanced Website Security

WordPress websites can be a target for hackers, but we’ve got you covered. We install Wordfence, a leading WordPress security plugin, to provide a robust layer of protection against common threats.

We also follow best practices for passwords, user roles, and plugin management to help keep your site safe.

Wordfence Security Plugin

Regular Offsite Backups

We use UpdraftPlus, a trusted backup plugin, to schedule regular offsite backups of your entire website.

In the event of an issue, you’ll have peace of mind knowing your website can be restored quickly — reducing downtime and keeping your business online.

Updraft Plus - WordPress Backups

Full Admin Access

It’s your website – and we believe you should have full access. We provide Admin-level login details so you have complete control over your website at any time.

While we’re always here to help with updates and support, this ensures you’re never locked out of your own digital presence.

Why This Matters for Your Business in Ascot

Whether you’re a small business owner, consultant, or local service provider, having a reliable, fast, and easy-to-manage website is essential. At Lens Digital, we’ve designed our WordPress website design services to include everything you need – without hidden extras.

We don’t believe in upselling the basics. Everything above is included with every site we build, no matter the size of the project.

Ready to Get Started?

If you’re looking for a professional, hassle-free website build – we’d love to help.

Contact us today to book a free consultation or view our WordPress design portfolio to see our recent work.

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