When you visit a website, you should be able to tell fairly quickly what a company does from their homepage but what about the big companies? Should they do the same? Or can they presume that everyone knows what they do so don’t have to spend the time on their homepage explaining what their business is about.
The Big Four
The Big Four are the four largest professional services networks in the world: Deloitte, EY, KPMG, and PwC. They are the four largest global accounting networks as measured by revenue.
If you didn’t know what they did and looked at their website, could you work it out?
