Recently, I needed a couple of plumbing jobs done in my house. One was a small relatively urgent maintenance job and the other was a much larger upgrade with a slightly longer lead time.
(more…)User experience design (UX, UXD, UED or XD) is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product.
I recently came across two examples of bad UX and in both cases, these occurred without me even using the product.
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At Lens Digital, WordPress is our go-to platform for building websites. We aim to keep each installation as light as possible. However, we have a number of plugins that we install by default. Whilst these do not necessarily enhance the front-end user experience, they are important to ensure the smooth operation of the website.
(more…)At Lens Digital, we help small businesses to get online. When we are running projects, the last thing we want to do is to overload our clients with a mass of project documentation. As most of our clients are Solopreneurs, we wanted to keep the paperwork to a minimum; enough that it was clear what was being delivered but not too much so that it wouldn’t be read.
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I was recently part of the audience for a circus show in a theatre. At the start of the show, there was an announcement about photography.
(more…)There is an increasing number of automation tools that will help you to grow your Instagram followers. They generally work by monitoring certain hashtags then commenting and liking photographs with that hashtag and following the associated account.
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With one simple reply to a tweet, I discovered what I was doing wrong on Social Media.
I wasn’t interacting, I was just posting.
(more…)Lots of small businesses use a Facebook Page as a way to establish their business online. There is nothing wrong with that as it is simple, quick and cheap (in terms of financial cost).
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An important part of a website are the images. Unless you have your own image library or have money to shoot your own, you will have to source them from an image library. It is important that you understand the different types of licenses so that you aren’t on the end of an expensive copyright claim.
(more…)Are you open for business? Are you FULLY open for business? Over 50% of small business are still not online, yet this is often cited as one of the reasons that small businesses fail.
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